No frills. Simple, clear and accurate.
That's what the machine thermometer from SIKA, the well-known company from northern Hesse, stands for. Our campaign for the product range of heating and machine thermometers shows satisfied customers in typical North Hessian style. In the realization, this results in a "mährmulligen" look into the camera combined with undisguised, direct satisfaction with the product. The tension between image and statement ensures a high level of attention and credibility - on the new trade fair stand, in the advertising campaign and in the product brochure.